Monday, March 31, 2014

2012 Certified Pre-Owned Mazda3 i Grand Touring









2012 Certified Preowned Mazda3 i Grand Touring


This Certified Preowned 2012 Mazda3 iTouring is a fantastic vehicle. The primary difference with certified preowned over used is the fact that there is a warranty. The eliminates the "as is" factor where you, as the consumer, are responsible for any possible future issue that may occur. The process of qualifying a vehicle as certified preowned is extensive. There is a 150-point inspection that the vehicle has to pass, including a large criterion for qualification. The vehicle can be no more than 6 years old with no more than 80,000 miles. In the rare event a covered part needs to be repaired or replaced, your total out-of-pocket cost will be zero at Mazda dealers throughout the United States.

Each Mazda Certified Preowned vehicle comes with a 12-month/12,000 mile additional limited warranty with no deductible on covered components, which begins when the factory warranty ends. If it's out of warranty, the 12-month/12,000-mile limited warranty begins on the certified retail date. If you are in the greater Houston, Kingwood, Atascosita, or Humble area, fell free to stop by and check out this CPO deal.




Thursday, March 27, 2014

Mazda Certified Pre-Owned Program


If you are in the market to buy a pre-owned vehicle, here is why you would want a certified pre-owned over used. With Mazda, there is an extensive process to qualify the vehicle as a certified status. 

Mazda
6/80,000
·         150-point inspection and reconditioning
·         24/7 roadside assistance
·         Vehicle history report

·         12-month/12,000-mile vehicle limited warranty
·         7-year/100,000-mile powertrain limited warranty
·         No deductible


Mazda Program Details


Age (Years)/Mileage Eligibility
6/80,000
Inspection
150-point inspection and reconditioning
Return/Exchange Policy
Autocheck® Vehicle History Report with 3-Year Buyback Protection from Experian (subject to all Experian & Experian Automotive Buyback terms and conditions.)
Participating Dealers
615 dealers 96 percent
Program Benefits
In the rare event a covered part needs to be repaired or replaced, your total out-of-pocket cost will be zero at Mazda Dealers throughout the United States.
Limited Warranty
Each Mazda Certified Pre-Owned vehicle comes with a 12-Month/12,000-Mile Additional Limited Warranty with no deductible on covered components, which begins when the factory warranty ends. If it's out of warranty, the 12-Month/12,000-Mile Limited Warranty begins on the certified retail date.





Note: Warranty terms for years/mileage are capped by whichever is reached first.


Tuesday, March 25, 2014

2014 New York Auto Show

2014 New York Auto Show





Since its debut at the Chicago Auto Show in 1989, the Mazda MX-5 Miata has been on the market for an impressive 25 years. To celebrate the quarter century anniversary event, Mazda is going to be showcasing the legendary roadster in the New York Auto Show. They are bringing no less than 15 examples of the vehicle throughout the history of over 900,000 in production. They have not announced which models they are going to be putting on display, but they have a robust amount to choose from including the concepts.
                The ultimate gift that all onlookers share is the fact that we are all openly hoping that Mazda really gives us the gift of showcasing the highly anticipated, fourth generation Miata in Manhattan, this year. The legendary roadster is already a staple in history with its reasonable price tag and textbook fun drivability.  Alfa Romeo is said to be partnering with Mazda to create the design for the new Miata look, and they have been working on it in Japan for the past few years.
                As of right now the new chassis reveal is just a rumor, however the fact that has been stated is that they will be bring 15 models across the first three generations to display. “It will be absolutely worth attending the New York Auto Show if you are a Miata fan,” said Jeremy Barnes, Mazda USA PR Director. The auto show platform has been billed as a joint venture with Alfa Romeo and the anticipation couldn’t be any higher. Luckily, we won’t have to wait much longer to find out if some portion of the new Miata is being unveiled, because the New York Auto Show opens up April 16th.

                Even if the new chassis is not revealed, we here at Parkway Family Mazda are just excited to celebrate the success of the MX-5. We are looking forward to the events to come, and will keep you up to date on the news, as it unfolds.

Friday, March 14, 2014

2014 Mazda3 Chronicles: Episode 3

 The 2014 Mazda3 Chronicles: Episode 3




Episode 3

   The 2014 Mazda3 is a huge focus for Parkway Family Mazda. The vehicle has begun to develop a huge following in the customer department. We have already discussed come of the innovative features that are included on the vehicle in the previous two chapters. In this chapter we will be reviewing the luxury features that have been reimagined in the vehicle.
                Mazda didn't sacrifice any rear-seat roominess when redesigning the Mazda3. In fact, they made the passenger area more spacious. They achieved this by repositioning the back seats slightly closer to the center cabin, providing a broader view of the cockpit and road ahead. And by redesigning the front seatbacks to contour inwards, we created additional legroom. The area beneath the seats is also larger for more foot room, and for added comfort we made the rear seatbacks taller. With Mazda, passengers in back are always in the forefront of their interior cabin design.
-The Hole Truth: By making the seat perforations moderately large and the distances between them small, our engineers created upholstery that’s not only soft and breathable, but also absorbs road noise for an enhanced audio listening environment.
-Perfect Fit: The Mazda3’s redesigned sport seats are contoured to mold perfectly to the body, giving you and your passenger a more comfortable and connected ride, no matter how long the commute. Adding to the Mazda3’s high-end appeal are its available dual-stitched leatherette and leather-trimmed seats. The stitching creates upholstery that is as carefully crafted as it is beautiful.
-Inner Beauty: Chances are, you’ve never seen an interior like this in another car in its class. The Mazda3’s interior appointment offer a level of distinction you simply don’t find in comparable affordable compact cars. Everything you see and touch is designed with sophistication. We used high-end materials and refined surface treatment such as the satin chrome finish on the climate control knobs and the new carbon fiber-look meter hood. We even streamlined the dash area and instrument panel to give the driver and front passenger better visibility and a feeling of spaciousness typically found in luxury vehicles, allowing you to turn heads at you drive through the Kingwood area.
                With the Mazda3, you can enjoy all the conveniences of a compact car without ever compromising cargo space. With both back seats folded down, the Mazda3 5-door offers up to a generous 47.1 cubic feet of storage space. That’s more than enough room for all the camping gear you need to take a backpacking trip to Deussen Park, including a two person tent. When you have more passengers than gear, the five-door Mazda3 offers plenty of versatility. Its 60/40 split fold-down rear seats allow you to fold down both sections for maximum storage or keep one section up, leaving room for a passenger or child-safety seat.

                When it comes to space and being able to fit the things that matter most, the 2014 Mazda3 has got you covered. The associates at Parkway Family Mazda have put the Mazda3 to the test in that regard, by testing the different seating arrangements to demonstrate this to customers. If you have any questions in this regard and you live in the Kingwood, Atascosita, Humble, of Houston area, feel free to stop in and see us. You can also message us on Facebook here.

Wednesday, March 12, 2014

2014 Mazda3 Chronicles: Episode 2


http://parkwayfamilymazda.com/inventory/view/2014/Model/MAZDA3/New/SortBy0/

Episode 2

                The Mazda3 is a fantastic vehicle that has been a staple in the Mazda franchise. Parkway Family Mazda has spent a large amount of time studying and learning everything that they can about this amazing car. There are many innovations that have taken place with this vehicle and we are going to be continuing this series by reviewing some of those innovations.

                You don’t necessarily expect safety innovations to improve the driving experience. Unless you’re a performance-obsessed automaker like Mazda. For the Mazda3, our engineers insisted on offering our full suite of i-ACTIVESENSE safety innovations-a collection of advanced safety technologies unavailable in any other car in its class. An active approach to safety, i-ACTIVESENSE is designed to put you closely in tune with your surroundings based on the belief that by making you more aware of road conditions, you’ll be better prepared to either prevent an accident or lessen its severity.

-High Beam Control: High Beam Control helps the driver see better at night by maximizing opportunities to use the high beams. The system will automatically switch to the low beams when it detects oncoming traffic and/or a vehicle ahead.

-Lane Departure Warning System: This system gives audible and visual warnings when drivers are about to unintentionally depart from their lane at a speed of 44 MPH or higher.

-Six Standard Air Bags: Advanced dual front air bags with driver’s seat-position and passenger-weight sensors are standard on all Mazda3 models-as are dual front side air bags and dual side-impact air curtains with coverage for both front and rear passengers.

-Rear Cross Traffic Alert: When backing out, this system detects a vehicle approaching from the side and promptly alerts the driver with an audible warning, as well as a visual warning in the driver’s-side mirror.

-Blind Spot Monitoring: At speeds above 7 MPH, radar sensors detect objects in the left or right blind spots. If the driver signals a lane change while an object is present, a light in your corresponding side mirror blinks and a warning chime sounds.

-Smart City Brake Support: When traveling at speeds between 2 and 18 MPH, this intuitive system detects objects ahead and prepares the vehicle to stop by adjusting the brake pads closer to the disc. If no driver action is taken, the system automatically applies the brakes.

-Mazda Radar Cruise Control: This system judges the relative speed and distance to the car ahead, and works within a set speed range to maintain a safe following distance, making Houston highway drives less strenuous.

-Forward Obstruction Warning: This system detects slower or stopped vehicles in front of the Mazda3 and gives an alert early enough for the driver to brake or take evasive action, helping reduce the risk of a potential collision.

                For our Mazda engineers, creating a car that’s sporty, practical and fun to drive simply wasn’t enough. They wanted to enliven the driving experience from the moment you open the door. To create this new level of connectedness, the center gauge lights up and pulsates like a heartbeat when you enter the cabin. And when you use the push button to start the ignition, the side gauges also illuminate, while the available Active Driving Display rises to greet you. Everything about Mazda3’s cockpit is entirely new, exciting and alive- and designed to evoke a feeling of connectedness.

-Dash Your Inhibitions: A first of its kind for the Mazda3, the available Active Driving Display helps you take your mind off distractions by projecting critical driving information directly in front of you, right within your line of sight. Strategically positioned directly in the driver’s field of view and above the gauge cluster, this innovative display allows you to process information faster by keeping your eyes focused toward one place- the road ahead. Only our Mazda engineers could think of a way to use innovation to make you feel more in control and relaxed.

-Looking Forward: Everything in the Mazda3’s cockpit is designed around a theoretical vanishing point that’s forward-focused, helping you to keep your attention on the road ahead.

-Take Control: Conveniently located on your steering wheel, paddle shifters (standard on s models) allow you to upshift and downshift without taking your hands off the wheel or your eyes off the road.

                Then it comes to safety and convenience, the 2014 Mazda3 is a prime example of ingenuity. Parkway Family Mazda has had a lot of success with pleasing customers with the new vehicle. The vehicle is ground breaking and is continuing to blow customers away that are taking these cars for test drives. If you are interested and happen to be in the Humble, Kingwood, Atascosita, and Houston area, feel free to drop by Parkway Family Mazda and experience the 2014 Mazda3 for yourself. You can also visit us on Facebook here.

Tuesday, March 11, 2014

2014 Mazda3 Chronicles: Episode 1





                Parkway Family Mazda stands in full support of the beautiful 2014 Mazda3. Versatile. Nimble. Striking. The Mazda3 is all of these things. It’s the culmination of courageous engineering, creative design and the fearless conviction to achieve the impossible. So how do you improve on a car that already exceeds expectations in every way? A car that wins accolades year after year? It isn’t easy. Just ask our Mazda engineers. To reimagine the Mazda3, they started from the ground up. They elevated its style with KODO design sensibilities inside and out. They added more advanced safety innovations than any other car in its class. They then loaded it with high-end features and next-generation innovations. Our engineers even improved on the Mazda3’s already legendary driving dynamics. Better than ever before and as versatile as it’s always been, the Mazda3 proves that one car can offer everything- all in a fun-to-drive, affordable package.
                If the question is, “What’s offered in the new Mazda3?” the response should be, “What isn’t?” All new, every aspect of the Mazda3 has been re-engineered to push the limits of innovation and design, improve fuel efficiency, add technologies and reduce weight. From the inside out, you can expect the unexpected from the Mazda3. It’s a car that truly offers more of everything and settles for nothing less than the best-as you can see from this long list of advanced standard and available features and innovations.
                Only the conviction of Mazda engineers could bring the Mazda3 to light. Completely reimagined, the Mazda3 is a testament to obsessive engineering down to the smallest detail. To achieve a greater level of precision and artistry, Mazda sculpts every design in hard clay rather relying solely on computer-aided design. By using special tools crafted by the artist themselves, Mazda was able to produce a design that it measures within a fraction of a millimeter of the engineers’ original vision. It’s a level of craftsmanship that might seem extreme-and one other automakers would never attempt.
                Designed to capture the motion, power and fluidity of nature, every muscular line and refined curve of the Mazda3 embodies the most dramatic expression of our KODO “Soul of Motion” design yet. Slightly lower and wider, the Mazda3’s crouching stance, prominent grille and piercing headlamps make a formidable first impression. But as always with Mazda, form follows function, and the Mazda3’s beautifully sculpted exterior also provides excellent aerodynamics. By offering an exceptionally low coefficient of drag-a fancy way of saying better aerodynamics-the Mazda3 delivers better gas mileage, performance and handling than ever before. It’s just another example of how there’s always more to the Mazda3 than meets the eye.
                Achieving the impossible is nothing new to our Mazda engineers. While other car companies are compromising power to improve fuel efficiency, we’ve taken a dramatically different approach and developed SKYACTIVE TECHNOLOGY. Far more than just an engine with hybrid-like efficiency, SKYACTIV TECHNOLOGY is a holistic system that take the entire car into consideration, delivering a series of innovations that work together to improve the overall driving experience. Power and performance are delivered in abundance, along with efficiencies that allow the Mazda3 to offer up to an astounding EPA-estimated 41 highway MPG, which is really helpful on Houston Highways.
                Exhilaration has always run in the Mazda3 family. And now the driving experience is even better. By re-engineering the Mazda3’s core systems such as the powertrain, chassis and body with lighter-yet stronger SKYACTIVE TECHNOLOGY, we improved its already excellent performance and handling. Amplifying the exhilaration is the precisely tuned 4-wheel independent suspension system and your choice of spirited 2.0-liter or 2.5-liter SKYACTIV-G gasoline engines, with the 2.5L offering up to 184 horsepower worth of fun. Also helping to make your drives through Kingwood nimble and responsive as the Mazda3’s Electric Power Assist Steering that allows you to maneuver with better accuracy. And Dynamic Stability Control helps your wheel grip the road during quick turns. Precise, powerful and performance-oriented, the Mazda3 proves that more than ever before, passion and performance is in its blood.

                The Mazda3 is an astonishing vehicle with a ton of features. That’s why it has won so many awards and achievements. The associates at Parkway Family Mazda stand behind the vehicle and are available to answer any questions you may have. Please feel free to stop by or message us on Facebook, here.

Monday, March 10, 2014

Parkway Family Mazda dealership revolutionized



  • James O'Sullivan, CEO of Mazda North American Operations, joined Jean Durdin, left, owner of Parkway Family Mazda, and Granger Durdin-Pugh, executive manager of the Kingwood dealership, to celebrate the re-opening.
  • It's official: Parkway Family Mazda has undergone a revolution.
    The Kingwood Mazda dealership held a grand reopening party last week to mark its transition as one of Mazda's retail revolution stores. The program by Mazda North American Operations aims to improve every aspect of the customer's experience, from the test drive to the transaction and the follow-up on servicing.
    There's more technology, connectivity, efficiency and amenities, said Parkway's executive manager, Granger Durdin-Pugh, who said it's all about providing great customer service, enabling them to drive a really nice quality car, and protect their investment with Parkway Mazda's service and maintenance.
    "The quality of the product is so much better," Durdin-Pugh said. "Mazda's really increased the fuel efficiency of its cars and the safety ratings have gotten better. Plus, they've been really innovative the last couple of years in refreshing all their models. We had the SkyActiv engines last year, and they're bringing diesel back to the market" in what she expects will initially be the 2015 CX-5 crossover utility vehicle, then the Mazda6 midsize sedan.
    "SkyActiv technology is not just marketing buzz, it's a manufacturing philosophy within the company where we take a clean sheet of paper and told our engineers 'Let's try to optimize the next generation and all the architecture from the engines, and transmissions to the all-new chassis and suspension systems'," said James O'Sullivan, who, as CEO of Mazda North American Operations, was at the Kingwood dealership's reopening festivities.
    "It's part of our DNA to have cars that look great, have great driving dynamics and really engage the driver but also doesn't compromise on fuel economy or safety."
    Engaging its communities is part of Parkway's DNA. At a gala and silent auction, dozens of enticing prizes ranging from trips to the Northwest wine country, a week in convertibles, tickets to the American Idol's finale, Grand Prix of Houston passes, an off-shore fishing excursion to an autographed poster of J.J. Watt were up for grabs.
    The proceeds were shared with Village Learning Center, a facility dedicated to helping those with developmental and learning disabilities, and Wags to Whiskers of Texas, a nonprofit that saves small animals from through rescue, rehabilitation and adoption.
    "Every penny goes to the organizations," said Jean Durdin, owner of the Mazda/Kia store and Parkway Chevrolet. "We have sponsors who donate everything, including the catering. It just works out beautifully." 

Here is a video for our Spanish speaking customers

http://youtu.be/lkxQltsecAs


Friday, March 7, 2014

Now Hiring!

Sales Professional
Parkway Family Mazda/Kia-Kingwood-TX 77339
The Parkway Family is looking for individuals who are hungry for success, and looking to pursue a exciting new career path. Parkway Family Mazda/Kia is a family owned and operated. We are rapidly growing and are looking for great people that are willing to grow with us. We are in the business of helping customers and want associates that share our vision. We are looking for individuals that possess the ability to learn, be trained, and have a positive attitude. Experience in automotive sales is not necessary. If you’re looking for a unique profession that allows you to dictate your own success, then look no further. We offer the following benefits:
-          Paid Vacations
-          5 Day Work weeks
-          Training Programs
-          Great Pay Plans
-          Medical/Dental/Vision Benefit Matching Programs
If you’re wanting to know more about the opportunities available and/or would like to schedule an interview, apply here.

The Parkway Family has been doing business for over 60 years and has become a leader in the automotive industry with a proven track record of success.

Wednesday, March 5, 2014

2013 Mazda MX-5 Miata

 
 
www.parkwayfamilymazda.com
 

                Parkway Family Mazda could not be happier with the Miata line. The Miata landed Mazda in the Guinness Book of World Records as the number one 2-seater vehicle sold in history, totaling one million unit’s world-wide. With numbers that awesome it’s undeniable, this car is a very popular vehicle among the masses. Courageous engineering: It’s the Mazda way. And to create the revised 2013 Mazda MX-5 Miata, a car that’s near perfectly balanced-that seems to anticipate a driver’s every move- is only achieved through the courage, creativity and conviction of quality-obsessed engineers. Engineers that take into account every bolt, every wire and every stitch to achieve near-perfect 50:50 front-to-rear weight distribution. And the MX-5 is even precisely engineered to account for one more variable-you, the driver. And in doing so, they created a vehicle that couldn’t be balanced until the driver is sitting in the driver’s seat. The result: You complete it. Because at Mazda, they don’t just engineer cars, they engineer harmony.

                Doing what can be done is the Mazda way. For more than two decades, they’ve never relented in their goal of defining and redefining what a roadster is meant to be. Unwavering, uncompromising and committed to true sports car authenticity, the 2013 MX-5 has always been-and always will be- the track-proven real deal. Daring, nimble and precisely balanced, the MX-5 is an automotive icon and an engineering marvel that’s built to dominate the open road, master every curve and effortlessly transform instinct into action. But to truly understand why it’s the best-selling roadster of all time, you need to be the one in the driver’s seat.

                The fact that the MX-5 Miata has been racing for its entire 22 years relates directly to another amazing fact: On any given weekend, more Mazdas and Mazda-powered cars are road-raced in the U.S. than any other car. The lightweight, rigid and balanced Miata is even the most-raced car in the Sports Car Club of America’s (SCCA) largest and most popular amateur facing class. And in terms of pro racing, 2013 marked the eighth season of the SCCA Playboy Mazda MX-5 Cup. Now an 11-race series, the MX-5 Cup attracts many of pro racing’s top up-and-comers. A true test of talent and technique, drivers complete in identically prepped MX-5 Miatas on many of America’s legendary racecourses, including Mazda Raceway Laguna Seca. Mazda is also the official vehicle of the Skip Barber Driving Schools, Racing Schools and Race Series-the largest, most successful racing/driving schools on the planet. Among its fleet of 170 race cars, there are no less than 60 Mazda MX-5 Cup Miatas. Bottom line: The best street cars make the best race cars, and the MX-5 has been-and still is- the most road-raced of them all.

                Speed is nothing without control. This fact is always apparent on highway 59 in Houston. The MX-5’s near 50:50 front-to-rear weight distributions is crucial to its legendary handling. Its front-midship-engine placement and rear-wheel-drive layout enhance balance and directional control. Helping to keep the MX-5 firmly anchored to the pavement is a tract-tuned suspension that delivers superb handling and directional stability by combining a sophisticated double-wishbone layout up front with an advanced multilink setup in the rear. A hollow front stabilizer bar is partnered with four gas-charged shock absorbers and a solid rear stabilizer bar to minimize body roll and maximize cornering grip. Manual transmission models come equipped with a torque-sensing limited-slip differential, and all models come equipped with Dynamic Stability Control with an integral Traction Control System that optimizes both traction and handling in less than ideal road conditions. The result: handling that borders on telepathic.

                Blur the line where man ends and machine begins. Every Mazda engineer understand the essence of jinba ittai-“rider and horse as one.” A horse and its rider communicate by being instinctively in tune with each other. To achieve that same effortless communication behind the wheel, Mazda engineers used multiple electomyograms- (A technique for evaluating and recording the electrical activity produced by skeletal muscles) and G sensors to analyze a driver’s complete interaction with the vehicle. From determining the exact location of the shift lever, to which muscles and precisely how much effort would be needed to shift, every aspect of the drive is engineered to no just connect you with your MX-5, but to make you one with it.

                The MX-5’s quick and easy-to-use soft top isn’t the only way to embrace the wind on open Houston roads. Available on the MX-5 Club and Grand Touring models is a Power Retractable Hard Top. Precisely designed to take up zero trunk space, the MX-5’s ultra-light 80 lb. hard top stores neatly behind the seats under a special tonneau cover. Weather-tight and complete with a solid glass rear window with defroster, the MX-5’s roofline is aerodynamic yet elegant. It may be one of the most iconic convertibles in the world, but at the push of a button, it takes a mere 12 seconds to transform the thrill of a convertible into the security and practicality of a hard top.

                The 2013 Mazda MX-5 Miata is the definition of fun. This car is built for the driving enthusiast in the world that wants to enjoy the road, even while being stuck in traffic on Kingwood drive.  The Miata has had many years to perfect the formula for an amazing roadster. The 2013 MX-5 is no different. If you have any questions, or are just interested in test driving one, come see the professionals at Parkway Family Mazda.

What is SKYACTIV Technology?






What is Skyactiv Technology?

SKYACTIV is a series of technologies developed by Mazda which increase fuel efficiency and engine output. The initial announcement of the SKYACTIV technologies includes new engines, transmissions, body, and chassis, which appeared in Mazda products from 2011. The technology has been the focus of much controversy with understanding exactly what it is and does. There are four different stages of the tech that affects the 2011 vehicles through the current line. We are going to be exploring this technology in a way that is easy to understand and comprehend.
                The first thing that we will be examining is the SKYACTIV innovation to the engine. The reason why the technology was created for the engine was to increase fuel efficiency for the end consumer. There are two primary engines that are used in the Mazda line currently, the SKYACTIV-G and SKYACTIV-D.  They are each highly efficient engines with a world-beating compression ratio developed in pursuit of ideal combustion.  When it comes to an efficient engine, there are two main components you must have for it to run smoothly: great combustion (the rate at which the fuel source is being burned) and great air flow (which is necessary for fuel to burn).  The typical fuel ratio in an engine is 10:1 or 12:1. The new technology has allowed us to change that ratio to 15:1 which considerably improves thermal efficiency. Engine knocking is an effect of abnormal combustion in which the air-fuel mixture ignites prematurely due to exposure to high temperature and pressure. To improve resistance to knocking, shortening of combustion duration was also attempted. The faster the combustion, the shorter amount of time the unburned air-fuel mixture is exposed to high temperatures, allowing for normal combustion to conclude before knocking can occur. Specifically, aside from creating a more homogenous mixture by means of intensifying air flow, increasing injection pressure, and using multi-hole injectors to enhance fuel spray characteristics, a piston cavity is used to prevent the initial combustion flame from hitting the piston and interfering with the flames’ growth. This change in the combustion process is the next step in innovation towards changing the way the engines’ inner workings behave. The difference between the SKYACTIV-G and SKYACTIV-D is merely the difference in the fuel source that powers the two different engines. Gas is the propellant in the G, and diesel is the propellant in the D version of the engine. This allows for true diversity in the application of this new process.
                The SKYACTIV-Drive and The SKYACTIV-MT are the next innovation to Mazda line that we will examine. The technology has been applied to the transmissions in the vehicle line. In an effort to achieve lighter shift effort with a short shift lever stroke, the lever ratio has been increased. However, to overcome the shorter internal stroke, a small module spline is used. Shift throws are reduced by 15%, making it the shortest shifting of any passenger car.  To allow a reduction in weight, the triple-shafted gear train is made with reverse and the first gears on the same shaft, and the use of a shorter secondary shaft. The new process with the shaft opens a new necessity for an upgrade to the torque converter. The torque converter transfers engine power to the transmission through fluid, making a smoother start up and gear-shift.  The drawback is that fuel economy worsens due to the loss of power transfer though the fluid, and slippage during rapid acceleration, which causes vehicle speed to lag behind engine speed. Therefore, a torque converter with a lock-up clutch was developed, which locks the torque converter’s turbine to the impeller (a rotor used to increase, or decrease in case of turbines, the pressure and flow of a fluid) to improve fuel economy and direct drive feel. The revision to this process allows for your transmission and engine to work in tandem and not against each other. This streamlined approach was mandatory, because if you make an innovation in the engine and not the transmission it throws of the ecosphere and harmony of the vehicle.
                The next innovation to SKYACTIV that we will be examining is to the body/carriage.   When it came to approaching structure, we revisited the basic principles of engineering. For the basic framework we adapted the concepts of “straightening”, and a “continuous framework” in which each section functions in a coordinated manner with other sections of the frame. The thing to focus on in creating a safe and sturdy frame is ensuring that the structure disperses force widely throughout the structure, rather than receiving the force in specific sections of the vehicle.  For the underbody, curves were eliminated as much as possible to create a straight frame in a continuous configuration from front to rear. However, it is impossible to completely remove all curves from the structure, so in these instances, we implemented continuous bonding with the horizontal frame to make the structure a closed section. This contributes significantly to weight reduction while at the same time achieving rigidity. To improve crash safety performance, we adopted a multi-load path structure. This allows the frame to absorb the load of force at the time of impact and disperse it in multiple directions. For example, if a SKYACTIV vehicle is involved with a collision, safety for the passenger is higher than in the previous models.
                The final innovation to SKYACTIV to be examined is the upgrade to the chassis. Suspension and steering functions have been improved to achieve “driving pleasure of oneness between car and driver”. The front and rear suspension have been redesigned to deliver a nimble yet highly comfortable ride. We revised the structure of the suspension to improve handling without making the springs and dampeners stiffen. To enhance the operational efficiency of the dampers, the mounts were set at a position that enables a greater lever ratio. By implementing this change, dampening force and the rigidity of the top force mount could be reinforced, reducing the impact on ride comfort.  The rear suspension training link attachment positioning has also been shifted upwards. With this revision, the direction of movement of the trailing links is adjusted to easily absorb longitudinal impact shocks from the road, thus improving overall ride comfort.  Simultaneously, this also prohibits the rear part of the vehicle from rising, increased stability when stopping, and also helps reduce stopping distance.

                In summary, the main focuses of these new SKYACTIV innovations are not only a marvel in the technological world, but also in the engineering world. These advances are focused around creating an overall better automobile and increasing the value for customers in many ways. There is increased value in the fuel savings, which speaks volumes in this economy. There is also a huge value in the improved safety and performance of the overall vehicle. This new technology continues to make Mazda a leader in the vehicular world.

Tuesday, March 4, 2014

The New Mazda2 Concept










The New Mazda2 Concept


                Images of the new Mazda2 Hazumi Concept have been leaked onto the internet prior to the unveiling at the upcoming Geneva Motor Show. The vehicle has combined the traditional style of the compact and the new design of the newer Mazda lines that have been released this past year. The vehicle has received a huge face-lift in all the right places combining all the right amenities. Parkway Family Mazda is excited about the new vehicle in the way a kid is excited about a new pair of shoes. We pride ourselves on having the inside track on what’s upcoming and having the best technology and sophistication in our vehicles. The new Mazda2 concept doesn't disappoint in any way shape or form. It continues to the push the envelope and set the bar for what a compact car should look and feel like. We are all very excited to get to see the new model in person, and once it is released we will look forward to allowing you to come down and test drive them. Here are some of the images that surround the new model. 


2014 Mazda CX-9





                Parkway Family Mazda is exceptionally excited about the redesigned and re-imagined 2014 CX-9. In building the 7-passenger Mazda CX-9, engineers saw no reason why something spacious and luxurious couldn't also feel incredibly nimble. At Mazda, we refuse to accept what’s considered impossible. It’s that courageous engineering that allows the CX-9 to achieve what few other SUVs dare-the combination of opposing forces into one harmonious package. Elegant styling with utilitarian design. Both flexible and focused, the CX-9 empowers you with an uncompromising array of advanced technology and convenience features, including integrated Pandora Internet radio compatibility and an available navigation system. One drive and you’ll see the improbable is now possible in the re-imagined Mazda CX-9.
                Welcome to an interior designed to astonish with the smallest details. The Mazda CX-9 is a testament to craftsmanship, from its available leather-trimmed seats-including an available 8-way power-adjustable driver’s seat with available 3-setting memory system-to its leather-wrapped steering wheel and shift knob. No Matter where you’re heading in Houston, you’re surrounded by the touch of refinement. In keeping up with life’s daily challenges, little things make a difference. The Mazda CX-9 has more volume behind its first and second rows, and more second-and third-row legroom. We added two third-row storage bins that are big enough to hold electronic games and controllers for the kids (and adults). And we also left room for eight cup holders and four one-liter bottle holders. With such a thoughtfully designed interior, it’s easy to make it easy on everyone.
                For diver and passengers alike, the smallest details are designed to make a grand statement about craftsmanship. Surround yourself with rich trim and experience high-class contrasting stitching on the available leather-trimmed seats. Meticulous attention to detail is apparent everywhere as sport and splendor merge with absolute harmony. Even the most passionate drivers enjoy being pampered. So our engineers outfitted the CX-9 cockpit with the ultimate in comfort and convenience. The long list of standard features include steering-wheel-mounted audio controls and cruise control, Bluetooth hands-free phone and three-zone automatic climate control. And integrated Pandora Internet radio controls let your personal taste in music be the soundtrack for any road trip. Of course the CX-9 can get you to your destination swiftly, but it will also keep you entertained, connected and comfortable along the way thanks to some smart features. There’s a standard 6-speaker MP3 player-compatible audio system with HD Radio that SiriusXM Satellite Radio ready. Or hook up your portable music device to the standard USB audio input port. To help make finding your destination quick and easy, a navigation system with a 5.8-inch touch-screen display is also available, as are rain-sensing wipers.
                Before choosing your new vehicle, consult your right foot. After all, it has an intimate relationship with everything under the hood. And in the Mazda CX-9, that means a powerful 273-horse power 3.7-liter V6, featuring variable valve timing, electronic throttle control and a forceful 270 lb.-ft. of torque. It also provides an available 3,500-lb towing capacity when properly equipped. Mazda engineering is certainly left-brained and precise, but it’s equally dedicated to keeping you and your right foot very happy together. The incredibly versatile CX-9 is engineered to help you and your family get to your next adventure-no matter if it’s the Ship Channel, Moody Gardens, or the Houston Zoo. Beyond delivering a stable, solid ride, the CX-9 includes features such as the available Active Torque Split All-Wheel-Drive System that allows you to drive with confidence on a variety of roads in a variety of weather conditions, which is necessary in Houston. And with a larger available wheel size, and the control that comes from having more rubber on the road- the CX-9 truly belongs in a confidence-inspiring category all its own.
                Our obsessive engineers go the distance to help keep you safe. The numerous active and passive safety features in the CX-9 are painstakingly crafted to give you and your family one feeling: peace of mind. Three-point seatbelts for all seven positions, side-impact door beams, from and rear crumple zones, dual LATCH child-safety anchors and tethers in the second row-and we’re only just beginning. A standard collapsible steering column helps to absorb energy in the event of a heavy frontal impact, while a foldaway brake assembly helps reduce the risk of serious injuries to the ankle and leg. These are just a few of the specialized anticipatory safety features you’ll find on your CX-9.

                All in all the 2014 Mazda CX-9 is the ultimate multi-passenger vehicle for the family that is growing. This vehicle will adjust to the needs of your lifestyle. Parkway Family Mazda is committed to providing high quality award winning vehicles to our star studded customers. Whether you are driving in Kingwood, Atascosita, Humble, Houston, or any area-The Parkway Family has you covered.

Monday, March 3, 2014

2014 Mazda5








                The Parkway Family is excited to celebrate the all-new 2014 Mazda5. Leave it to Mazda to create a minivan that defies convention. The Mazda5 functions like a minivan, sips fuel like a compact and drives like a sports sedan. It’s as nimble as it is roomy and as fun as it is practical. With its in-motion styling and dynamic design, the Mazda5 is the one vehicle that refuses to be categorized because it refuses to limit itself to being just one thing. And drivers, passengers and critics agree: “The Mazda5 is a segment of its own.”
                The Mazda5 is anything but confining. With its surprisingly spacious, easy-to-configure interior, the Mazda5 is capable of juggling work, home and play all with remarkable skill and efficiency. It offers 44.4 cubic feet of cargo space with the 50/50 3rd row seatbacks folded down and independently folding 2nd and 3rd row seats that create a virtually flat cargo floor that’s over 5 feet long. All of this flexible space allows the Mazda5 to accommodate everything from 6 passengers, to 2 mountain bikes, to a weekend of home improvement projects. Its extra-wide, easy-sliding rear doors and its ultra-light rear lift gate are designed to make loading and unloading incredibly convenient. Bottom line: The Mazda5 is built to fit your entire life, no matter how often it changes.
                The Mazda5’s ingenious bento box-inspiring design creates a wide range of versatile storage solutions that maximize storage while minimizing space. A 2nd row fold out tray, center-mounted for maximum convenience and utility, easily lifts out and features dual cup holders big enough for two travel mugs. A storage bin underneath the tray is perfect for storing small items. And, when not needed, the tray can be stored underneath the seat cushion. The under-floor storage compartments lets you store items under the cargo are, safely hidden from sight and securely contained.
                Every 2014 Mazda5 comes fully equipped with a wide array of amenities that you wouldn’t expect to find in your average 6-passenger vehicle. From seating that contours to every curve in your body, to technology that instantly recognizes you at the touch of a button, to an audio system that would make your home theatre jealous, every feature is crafted to put comfort and convenience at your every command. The Grand Touring model offers the complete package and then some.
                Parkway Family Mazda is a huge fan of legroom, headroom, elbowroom and a little extra room. Three rows, six seats and a generous 97.7 cubic feet of passenger space have never been this accommodating or versatile. Both center and rear rows feature elevated “theatre-style” seating for a better view. And both 2nd row reclining captain’s chairs provide inboard and outboard armrests, as well as nearly six inches of back-and-forth travel for extra leg-stretching comfort. The available heated front seats and automatic climate control system create and maintain a comfortable atmosphere for you and every one of your passengers.
                Race-inspired aerodynamics are just the beginning. Built on a sport-sedan platform with a tight 36.7 foot turning circle, the Mazda5 is about as far from a conventional six-passenger vehicle as you can get. Whether you’re cruising through the freeways of Houston or maneuvering your way through the tight parking spaces in downtown, you can be certain of one thing: The 2014 Mazda5 isn’t just built to turn on a dime, it’s built to turn convention on its head.
An advanced MZR 2.5-liter DOHC engine with variable valve timing enables the Mazda5 to deliver both spirited performance and an impressive EPA-estimated 22 MPG city/28 MPG highway. The Mazda5’s advanced Electrohydraulic Power Assist Steering utilizes hydraulic pressure from a pump driven by an electric motor that works independently of the car’s engine, resulting in increased fuel economy, improved pin-point steering power and enhanced agility.

Parkway Family Mazda is focused on delivering only the best for you and your family. The Mazda5 is the ultimate example of this fact. Whether you’re preparing for a road trip or just a trip to the grocery store, the Mazda5 will ensure that you will be riding with comfort and style. If you are curious about the additional features or pricing, visit us on the web here.

2014 Mazda CX-5

2014 Mazda CX-5



                The Parkway Family is happy to celebrate the light and versatile, yet incredibly strong 2014 Mazda CX-5. In the past, if you wanted a vehicle that could adapt to your changing life, you had to give up on driving excitement. If you wanted more versatility and fuel efficiency, performance was going to be left behind. Not anymore. Thanks to the Mazda CX-5, you’ve got it all. The 2014 CX-5 is our declaration that a stylish five-seater with generous space, smart technologies and the best highway MPG of any SUV doesn’t have to come at the expense of driving feel. More than a crossover SUV, the CX-5 is a call to drivers to experience all the capability you need, without sacrificing the control you want.
                When Mazda imagined the CX-5, they knew it had to deliver superb utility and top-notch fuel economy. But there was no way that they would sacrifice Mazda’s signature driving pedigree in the process. That’s why they crafted systems to work together towards those two goals. The CX-5 Sport achieves up to 35 highway MPG- the best highway MPG of any SUV, including hybrids. And thanks to the engineers’ painstaking efforts, the new 2.5L engine in the Touring and Grand Touring models boasts a commanding 184 horse power and 185 lb.-ft. of torque-and the FWD model still retains a healthy 32 MPG highway. It’s all based on a belief that the handling in every CX-5 creates a connection with the driver that is unmatched in its class.
                Impressive handling helps make maneuvering easy, your ride more comfortable and driving feel more connected to the road. Because more of our cars are road-raced than any other brand, Mazda has taken all of our street-and track-handling knowledge and put it right into the CX-5. That’s why every CX-5 includes 4 wheel independent suspension with front and rear stabilizer bars, plus power-assisted rack-and-pinion steering-features also found on sports cars. The engineering is complex, but the result is simple: confidence, because you’re in control.
                The CX-5 embodies the latest generation of Mazda vehicle designed, called KODO (“Soul of Motion”). Inspired by the stance of a cheetah the moment before it pounces, it represents the exact moment motion begins, releasing tremendous force and accumulated energy. Every curve was sculpted with this in mind, and every detail reveals the designer’s purpose: a powerful, bold new look down to the last detail. Going forward, every Mazda will adopt this new look pioneered by the CX-5.
                Putting the focus on you, the driver, meant Mazda had to design a cockpit that was welcoming and intuitive. They sculpted the 8-way power-adjustable driver’s seat with power lumbar support (Grand Touring) for premium comfort and sophistication. They specifically designed and placed the instruments and gauges so that they’re easily accessible and easy to use. Soft materials and thoughtful accents also add to the CX-5’s secure and refined atmosphere. Convenient standard features include steering-wheel-mounted controls for audio, cruise control and trip computer, remote keyless entry, Push Button Start, a tilt/telescopic steering wheel, and power side mirrors with integrated turn signal indicators. But that’s just the beginning of the many thoughtful features and smart systems available in the CX-5.
                The SKYACTIV-Body uses ultra-high tensile steel in critical areas to make the body ultra-strong to help protect you in a collision. At the same time it’s ultra-light, so that your CX-5 is nimble and easy to maneuver in order to help you avoid an accident in the first place. The SKYACTIV-Chassis enhances this control by giving you agility at low speeds and stability at higher ones. And the available advanced Active Torque Split All-Wheel-Drive system automatically adjusts during changing road conditions. From side-impact door beams to available Blind Spot Monitoring, you can be confident the CX-5 has got your back, both inside and out.

                The vision that Mazda has achieved in the CX-5 embodies everything we find important at Parkway Family Mazda. We pride ourselves on offering amazing vehicles that meet the needs of our amazing customers. This vehicle is a great combination of style, technology, and power. It is also the starting point of a lot of the technology that has been made available across other vehicle model types. If you have any additional questions message us on Facebook here.